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    Are Your Displays Enticing Customers to Buy Big this Christmas?

    Posted on December 07, 2016

    With just a few weeks to go before Christmas Day, the retail sector in Australia is in the middle of its biggest trading period of the year. Stores compete against each other for the almighty consumer dollar, applying all the psychological tools and tactics they have at their disposal to stand out from their competitors.

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    Enhancing Retail Food Displays

    Posted on November 16, 2016

    A business operating in the retail food space is only as successful as the quality of its product presentation and product displays. Even if you offer items at low prices, people will be turned off buying anything if products are poorly presented and displayed...............

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    Exceeding your Customers Expectations

    Posted on November 04, 2016

    There's a familiar saying that goes 'always leave them wanting more', which many people have used to great effect. Jerry Seinfeld ended his 1990s television program Seinfeld while the show was still at the top of its game, claiming that he wanted to pull the pin before the audience grew tired of it..............

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    Shop Display Ideas for Windows

    Posted on September 13, 2016

    The most important thing to consider when creating a window display is why you are making the display in the first place. Do you want to showcase a new product? Are you welcoming a new season to your clothing store? Or perhaps you simply want to advertise your brand or image.............

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    Retail Merchandising Tips for Beginners

    Posted on August 28, 2016

    Shopping should be an experience - not a chore. No matter what you sell, there are always ways to interest and inspire your customers. Display Decorations shares a few retail merchandising basics for beginners below............

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    Putting a New Spin on Visual Merchandising

    Posted on May 23, 2016

    In this age of ever-increasing distraction, capturing the shopper's attention is harder than ever. It is no longer enough to rely on attractive floor and window displays. Your store must use new and innovative ways to engage all of the shopper's senses throughout the shopping experience - from the shopfront to the counter...........

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    Point of Sale Merchandising Ideas

    Posted on April 04, 2016

    While it is no secret that your shop display can greatly affect the success of your business, many shop owners have little knowledge of how to create an effective shop display............

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    Top Retail Display Predictions for 2016

    Posted on January 12, 2016

    When it comes to displaying products at a point of sale, it's crucial to keep up with the latest trends to ensure your store doesn't get left behind. Every year, a number of new display products emerge and old favourites can come back into favour, making it essential to stay up-to-date..........

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    How to Use the Senses to Entice Customers to Purchase

    Posted on October 28, 2015

    Recently conducted research has found that when shopping, customers can be influenced to purchase based on what they can see, hear, feel and smell. It’s therefore crucial for stores to appeal to the four senses of sight, sound, touch and smell in order to maximise sales.........

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    Display Decorations at the 2015 IBA Trade Festival

    Posted on October 14, 2015

    The latest event attended by Display Decorations was the Independent Brands Australia (IBA) Trade Festival, held at Jupiter's Casino on the Gold Coast. Past IBA Trade Festivals have not extended invitations to Point of Sale companies such as Display Decorations........

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    Bins and Displays for Impulse Buys

    Posted on August 19, 2015

    When you want to boost sales of a certain product, highlighting it in an impulse buy bin is an ideal solution. Usually placed near the point of sale or in another high traffic location with high visibility, these bins are designed to grab the attention of customers and prompt them to purchase.......

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  • Three Ways with Chalkboards

    Posted on July 02, 2015

    If you're searching for an easy way to communicate information to customers, chalkboards can provide a quaint and stylish solution.Whether you work in retail, hospitality, or another industry entirely, here are three ways you can implement chalkboards......

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  • Retractable Barrier Posts - Queue Control

    Posted on June 02, 2015

    These polished stainless steel barrier posts are strong and durable, and have a wide base for maximum stability. They come complete with pole, belt head and base. Use as a set of 2 or more, or use one with a wall bracket to block off a walkway or private door......

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  • Increase Your Impulse Sales With Dump Bins

    Posted on May 01, 2015

    It has been proven that dump bins increase impulse sales. Place them near the checkout or in the aisle near associated products and they 'stand out' from the rest.....

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  • Food Tickets / Butcher Tickets

    Posted on May 01, 2015

    It is a known fact that if people cannot see the price of goods, they simply won't buy them. In today's busy world, consumers are time-poor and won't stop to enquire about pricing, but will just move on.....

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  • Which Labelling Machine Should I Choose?

    Posted on March 18, 2015

    There's no such thing as one-size-fits-all when it comes to labelling. And with all the options that Brother has to offer, it makes it difficult to choose which is right for you.....

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  • Labels That Stick

    Posted on March 17, 2015

    Brother's P-Touch range of Electronic Labellers help you to get organised quickly and easily at home, work or play.....

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  • Increase Impulse Sales with Clip Strips

    Posted on March 13, 2015

    Though these strips can be used to display merchandise on conventional shelving and other shopfittings, they can also be utilised in 'dead' areas such as shelf ends and checkouts.....

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  • How Shopping Baskets Are Proven To Increase Sales in Your Store

    Posted on March 12, 2015

    As we all know, humans only have two hands and when it comes to shopping this can present a bit of a problem. If a customer in your store tries to buy more than 3 items then they are already struggling - and once that person has run out of hands and elbow crooks to hold their products.....

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